Overview
Recruitment is not only a rush, interest meeting, or an intake focused event. To position chapters and councils for successful recruitment; we must take a holistic look at programmatic thrust, approachability, physical and social media presence. Chapters have established traditions that provide parameters of membership entry that are not aligned with institution and national policy, nor current collegiate climate. How do we address these chapterisms? We collectively explore what intentionality looks like as members; seeking to grow and expand on campus. Are you Ready to RIP when creating programs that reach the student population? Are you Ready to RIP when inviting students to signature programs? We must RIP when ensuring that social media presence reflects the principles in which the organization was founded. This session will reignite the purpose in which members joined and equip them to share that purpose through various recruitment efforts for exponential growth. This program can be customized to fit all institutional needs.
Learning Outcomes
- How to identify and analyze the current campus climate to determine programming needs for the community
- How to cross council partner and program to non-traditional recruit for growth
- Know the importance of establishing relationships with faculty and staff; increasing your network for referred applicants
- How to examine chapter member strengths to contribute to a strategic recruitment plan
- How to be the member you want to recruit
Speaker
Jarrod D. Benjamin, MBA
Mr. Jarrod D. Benjamin is the Florida International University Cybersecurity Apprenticeship Program Director and Adjunct Professor. He currently manages and develops curriculum embedded certifications for the Jack D. Gordon Institute for Public Policy. He serves as a subject matter expert on the $3 million dollar Intelligence Community-Center of Academic Excellence consortium grant. His work on this grant provides a career pipeline for students to receive career opportunity in the Intelligence Community. Jarrod specializes in various business related issues, anti-hazing, and urban development.